Where we sell your hotel
New markets and new partners, opened for our hotels only.
Our story
Built by a hotelier, for independent hotels.
Iconik Hospitality was founded in 2015 by Athanasios Tzakos. He started working in a hotel in Kalamos, Attica, at the age of 13. Since then he has worked in 3★, 4★ and 5★ hotels and resorts in Greece, helped open more than 25 hotels and lectured at university for more than five years.
He built Iconik for one reason: independent hotels deserve the same commercial strength as the big chains, without losing what makes them special. Today we work as the outsourced revenue and sales team of independent and boutique hotels across Europe.
+
Years in 3★–5★ hotels
+
Hotel openings
+
Hours of hotel training
Our values
FOUR GREEK WORDS. ONE WAY OF WORKING.
Four Greek words guide every partnership. The fourth, synergy, is simple: we work as one team with yours.
Step-01 :
Philotimo
Doing the right thing, with honour and pride. We are honest about your numbers, even when the news isn’t good.
- Honest advice
- Transparent reporting
- No hidden fees
Step-02 :
Meraki
Putting soul and creativity into everything we do. Your hotel gets a strategy made for it, not a template.
- Tailored strategy
- Attention to detail
- Care for your brand
Step-03 :
Kefi
The joy of hospitality. We love this industry, and it shows in how we work with you and your team.
- Energy and enthusiasm
- A positive partnership
- Love for hospitality
Client Feedback
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